March 30, 2012


Exclusive HITMAN: ABSOLUTION Panel with IO Interactive;
Hong Kong's Underworld Explored with First Public Sleeping Dogs Demo

LOS ANGELES (Mar. 29, 2012)Square Enix, Inc., the publisher of SQUARE ENIX® interactive entertainment products in the Americas, today announced its roster of games for this year's Penny Arcade Expo (PAX) East, set to take place at the Boston Convention and Exhibition Center (Booth #850), from April 6–8.

PAX East attendees are invited to preview and play the following Square Enix titles:

  1. Sleeping Dogs™ — the free–roaming, undercover thriller set in Hong Kong's Triad underworld will feature a playable demo that encapsulates the game's combat, narrative, driving and open world elements.
  2. THEATRHYTHM™ FINAL FANTASY® — the first–ever music–themed title that commemorates the FINAL FANTASY franchise’s 25th anniversary merges rhythm and role–playing game genres.
  3. Quantum Conundrum™ — show attendees will be among the first members of the community to play the first–person environmental puzzle game from Airtight Games and Kim Swift, co–creator of Portal.
  4. HEROES OF RUIN™ — visitors who demo the epic action–adventure title for Nintendo 3DS™ system can receive a raffle ticket for a chance to win their very own Nintendo 3DS™ system; those who upload photos of themselves with hero weaponry props (available at booth) to their own Facebook page can earn another raffle ticket for the drawing.
  5. WAKFU® — the recently launched MMORPG from Ankama Studios offers attendees the chance to demo 12 available classes. Upon request, the first 1,500 visitors will receive an exclusive PAX East in–game item, as well as two weeks of free premium game time. Fans will also be eligible to spin the WAKFU Prize Wheel for a chance to win branded merchandise.
  6. Risen 2: Dark Waters™ — player decisions will help shape their world in the next installment of Deep Silver's open world RPG. Featuring a swashbuckling pirate theme, a hands–on demo awaits intrepid buccaneers at the Square Enix booth.

Additionally, Square Enix will host an exclusive evening panel, featuring a gameplay demo and Q&A session with IO Interactive for the much–anticipated fifth entry in the classic HITMAN® franchise, HITMAN: ABSOLUTION™. Panel details include:

  1. Speaker: Roberto Marchesi (Art Director, IO Interactive)
  2. Day / Time / Location: Saturday, April 7, 7:30 p.m. – 8:30 p.m., Manticore Theater

Finally, Square Enix will celebrate PAX East with a joint HITMAN: ABSOLUTION and Sleeping Dogs themed event at Boston’s famed Faneuil Hall on the evening of Friday, April 6. A PAX East badge and legal identification will be required for this 21 and over event.


Square Enix, Inc. develops, publishes, distributes and licenses SQUARE ENIX®, EIDOS® and TAITO® branded entertainment content throughout the Americas as part of the Square Enix Group. The Square Enix Group operates a global network of leading development studios and boasts a valuable portfolio of intellectual property, including: FINAL FANTASY®, which has sold over 100 million units worldwide; DRAGON QUEST®, which has sold over 59 million units worldwide; TOMB RAIDER®, which has sold over 35 million units worldwide; and the legendary SPACE INVADERS®. Square Enix, Inc. is a U.S.-based, wholly-owned subsidiary of Square Enix Holdings Co., Ltd.

More information on Square Enix, Inc. can be found at

DRAGON QUEST, EIDOS, FINAL FANTASY, HEROES OF RUIN, HITMAN, HITMAN: ABSOLUTION, QUANTUM CONUNDRUM, SLEEPING DOGS, SPACE INVADERS, SQUARE ENIX, the SQUARE ENIX logo, TAITO, THEATRHYTHM FINAL FANTASY, and TOMB RAIDER are registered trademarks or trademarks of the Square Enix Group. RISEN 2: DARK WATERS is a trademark of Deep Silver, Inc. WAKFU is a registered trademark of Ankama. Nintendo 3DS is a trademark of Nintendo. All other marks are the properties of their respective owners.