NA Press Releases

LOS ANGELES (July 1, 2010) — Square Enix, Inc., the publisher of SQUARE ENIX® interactive entertainment products in North America, announced today Lord of Arcana™ for the PSP® (PlayStation®Portable) system.

Defeat tough enemies and obtain new items and skills with up to three friends, or take on a variety of quests in single-player mode in this latest multiplayer action game from Square Enix. With its simple and intuitive controls, even those unaccustomed to action games can jump right into the fast-paced world of Lord of Arcana.

In addition to Square Enix staff, renowned illustrators from both Japan and abroad have contributed character designs for Lord of Arcana. This amazing collaboration cannot be missed.

Please visit the official site for more information: http://na.lordofarcana.com.

Story

This world is called Horodyn, so named for its first king.

At the edge of a village surrounded by a huge forest lies the powerful stone Arcana, the source of all order in the world.

It is said that only one with power can acquire Arcana.

Slayers annihilate hordes of monsters so that they could lay their hands on Arcana.

What power does it hold? And to what destiny is one with Arcana bound?

Features

• Experience authentic multiplayer action from Square Enix, developed exclusively for the PSP system
• Play with up to three friends to defeat tough enemies and reap rewards together, or tackle a variety of quests in single-player mode
• Dive into the fray with simple and intuitive controls that will hook players of any skill level
• Create one-of-a-kind avatars and produce thousands of unique weapons. The possibilities are endless

Lord of Arcana is not yet rated. Please visit the Entertainment Software Rating Board website at www.esrb.org for more information about ratings. Lord of Arcana will be available at North American retailers for the suggested retail price of $39.99. The release date will be announced at a later time.

About Square Enix, Inc.
Square Enix, Inc. is a U.S. based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., a holding company leading Square Enix Group. Square Enix, Inc. publishes and distributes entertainment content under the Square Enix Group's internationally renowned brands such as Square Enix, Eidos and Taito in the Americas. The Square Enix Group includes a global network of leading development studios located in North America, Europe and Japan. The Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 97 million units worldwide; DRAGON QUEST®, which has sold over 54 million units worldwide; TOMB RAIDER®, which has sold over 35 million units worldwide; and other well-established products and services.

More information on Square Enix, Inc. can be found at http://www.square-enix.com.

©2010 SQUARE ENIX CO., LTD. All Rights Reserved. DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United States and/or other countries. LORD OF ARCANA is a trademark of Square Enix Co., Ltd. Eidos and Tomb Raider are registered trademarks of Square Enix, Ltd. Taito is a registered trademark of Taito Corp. "PlayStation" and "PSP" are registered trademarks of Sony Computer Entertainment Inc.

LOS ANGELES (July 1, 2010) — Square Enix, Inc., the publisher of SQUARE ENIX® interactive entertainment products in North America, announced today that CRYSTAL DEFENDERS®, which has received global acclaim as an iPod®, iPhone® and iPod® touch application, is now available for the iPad®.

Featuring jobs and locations from the popular FINAL FANTASY TACTICS® series, this unique defensive simulation game requires players to strategically deploy units to fend off encroaching enemy hordes and prevent them from stealing their party's crystals. The first game in the series, Crystal Guardians, was released in Japan for mobile phones in January 2008. In December 2008, iPhone 3G, iPod touch and iPod versions were released under the new name, CRYSTAL DEFENDERS.

CRYSTAL DEFENDERS is simple and easy to learn--monsters will enter an area and march through it until they are defeated or reach an exit, at which time they will steal one or more crystals. It is up to the player to decide—by pausing the action at crucial moments—when and where to deploy various jobs such as Black Mages or Soldiers that will attempt to defend the party's crystals. Factors such as map terrain, monster strengths and weaknesses, job attributes, and more will play a crucial role in determining what steps a player should take.

On top of smoother controls and an interface that enables players to grasp the battle situation at a glance, the graphics have been completely renewed for this iPad version release. Dive into an intense combat scene displayed on the large 1024x768 pixel screen.

About CRYSTAL DEFENDERS for iPad

Story

In a land ruled by might and magic, peace is ensured by the benevolent power of the crystals. When a young moogle charged with guarding these crystals learns of an evil presence gathering on the horizon, he calls upon heroes from the far corners of the realm to join forces and stand against this new threat. Wielders of blade and bow, keepers of arts arcane, unite! As darkness draws nigh, only you can protect the light that binds us. The fate of Ivalice lies in the hands of...the Crystal Defenders!

Product Summary

Title Platform Genre Release Date Price

CRYSTAL DEFENDERS for iPad iPad Defensive Simulation Currently available for download $7.99 (available worldwide via App Store™)

About Square Enix, Inc.
Square Enix, Inc. is a U.S. based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., a holding company leading Square Enix Group. Square Enix, Inc. publishes and distributes entertainment content under the Square Enix Group’s internationally renowned brands such as Square Enix, Eidos and Taito in the Americas. The Square Enix Group includes a global network of leading development studios located in North America, Europe and Japan. The Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 96 million units worldwide; DRAGON QUEST®, which has sold over 53 million units worldwide; TOMB RAIDER®, which has sold over 35 million units worldwide; and other well-established products and services.

More information on Square Enix, Inc. can be found at http://www.square-enix.com.

©2008-2010 SQUARE ENIX CO., LTD. All Rights Reserved. DRAGON QUEST, FINAL FANTASY, FINAL FANTASY TACTICS, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United States and/or other countries. CRYSTAL DEFENDERS is a registered trademark or trademark of Square Enix Co., Ltd. in the United States and/or other countries. TOMB RAIDER and EIDOS are trademarks or registered trademarks of Square Enix, Ltd. TAITO is a registered trademark of Taito Corporation. iPad, iPhone, iPod touch and App Store are registered trademarks or trademarks of Apple Inc.

TOKYO and LOS ANGELES July 21, 2010 — SQUARE ENIX HOLDINGS CO., LTD. and SQUARE ENIX, INC. announce that Mike Fischer has assumed the role of president and chief executive officer of US-based SQUARE ENIX, INC. The announcement was made by Yoichi Wada, president and chief executive officer of SQUARE ENIX HOLDINGS CO., LTD.

In his new role, Mike will oversee operations including the publication and distribution of entertainment content under the Square Enix Group's brands such as SQUARE ENIX, EIDOS and TAITO in the Americas. Mike is a twenty-year veteran of the video game business with a track record of success at both Japan and U.S. companies including Namco, Sega and most recently Microsoft as Consumer & Online Marketing Officer in the United Kingdom.

"We are pleased to have the benefit of Mike's global leadership experience in interactive entertainment and look forward to the significant contribution he will bring to the growth our North American business," said Wada.

Accompanying this change, previous SQUARE ENIX, INC., president and chief executive officer, John Yamamoto, will take the role of Executive Advisor. Wada added, "We sincerely thank John for his years of hard work in the role and are pleased that he will continue to support us as an advisor."

About SQUARE ENIX HOLDINGS CO., LTD.

SQUARE ENIX HOLDINGS CO., LTD with headquarters in Tokyo, Japan, is a holding company leading the Square Enix Group with a diverse range of content and service businesses. The Square Enix Group publishes and distributes entertainment content under its internationally renowned brands such as SQUARE ENIX, EIDOS and TAITO. The Square Enix Group includes a global network of leading development studios located in North America, Europe and Japan. The Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 97 million units worldwide, DRAGON QUEST®, which has sold over 54 million units worldwide and TOMB RAIDER®, which has sold over 35 million units worldwide, together with other well established products and services.
More information on SQUARE ENIX HOLDINGS CO., LTD. can be found on the Internet at http://www.square-enix.com

About Square Enix, Inc.

Square Enix, Inc. is a U.S. based wholly-owned subsidiary of SQUARE ENIX HOLDINGS CO., LTD., a holding company leading Square Enix Group. SQUARE ENIX, INC. publishes and distributes entertainment content under the Square Enix Group’s internationally renowned brands such as SQUARE ENIX, EIDOS and TAITO in the Americas.
Note: Although based in North America, development studios Crystal Dynamics and Eidos Montreal are managed by SQUARE ENIX EUROPE, UK-based business unit.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the Square Enix logo are trademarks or registered trademarks of SQUARE ENIX HOLDINGS CO., LTD. in Japan and/or other countries. TAITO is a registered trademark of Taito Corporation in Japan and/or other countries. EIDOS and TOMB RAIDER are trademarks or registered trademarks of Square Enix Ltd. in the United Kingdom and/or other countries. All other trademarks are the property of their respective owners.

NEW YORK, NY (July 13, 2010) — Del Rey, an imprint of Ballantine Books at the Random House Publishing Group, announced today that Del Rey Books will publish a novel based on the Deus Ex® video game series. DEUS EX: THE ICARUS EFFECT will be written by author James Swallow and will release in 2011.

DEUS EX: THE ICARUS EFFECT is set in the complex and enthralling world of Deus Ex, a cyberpunk-style technological dystopia where all is not what it seems. In the not-so-distant future, the world is a place of great innovation and technological advancement...but also a place of chaos and conspiracy. New technologies push the limits of human potential, even while they threaten the very future of the world. And from the shadows, dark and secret powers are coming together to take control, intent on designs so large, so intricate, they will take decades to come to fruition. But when two unlikely heroes—Anna Kelso, a Secret Service agent, and Ben Saxon, a special-ops soldier—draw uncomfortably close to the truth, the choices they make here and now will alter the course of history...or usher in an age of darkness.

"We're really pleased to be able to announce this new DEUS EX novel with Del Rey books," said Andre Vu, Marketing Game Manager, Deus Ex. "The novel is set in the DEUS EX universe and there will be characters and story elements in it, that will overlap with our next videogame DEUS EX: HUMAN REVOLUTION, which we hope fans will be very excited about."

DEUS EX: HUMAN REVOLUTION the game has recently been unveiled at E3 2010 in Los Angeles, where the game received over 25 award nominations from gaming media from around the world, securing 13 awards at the show.

DEUS EX: THE ICARUS EFFECT will release in North America and Europe in 2011, the book will also be available in many other countries around the world please keep an eye on the Official Deus Ex: Human Revolution website for further details.

ABOUT THE AUTHOR:
JAMES SWALLOW is a renowned science fiction author whose first foray into writing came with the Sundowners Series, published in 2001. Since then, Swallow has gone on to pen both novels and scripts for popular franchises such as Doctor Who, Stargate, Warhammer 40,000, and Star Trek. He has also worked on numerous videogames including Star Trek Invasion, Maelstrom, and Killzone 2. In 2009 the International Association of Media Tie-in Writers awarded James with the Scribe Award for Best Speculative Fiction Original. He lives and works in the UK.

ABOUT DEL REY:
Del Rey Books (http://www.delreybooks.com) was founded in 1977 as an imprint of Ballantine Books, a division of the Random House Publishing Group, under the guidance of the renowned Judy-Lynn del Rey and her husband, Lester del Rey. Del Rey publishes the best of modern fantasy, science fiction, and alternate history. In 2004 it expanded by launching Del Rey Manga, which has grown to be a major force in the U.S. graphic-novel field.

About Square Enix Ltd.
Square Enix Ltd., a part of Square Enix Europe business unit, is a London-based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., one of the most influential providers of digital entertainment content in the world. Square Enix Ltd. publishes and distributes entertainment content from the Square Enix Group including Square Enix, Eidos and Taito in Europe and other PAL territories. Square Enix Ltd. also has a global network of leading development studios such as IO Interactive, Crystal Dynamics and Eidos Montréal. The Square Enix Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY, which has sold over 97 million units worldwide, DRAGON QUEST® which has sold over 54 million units worldwide and TOMB RAIDER® which has sold over 35 million units worldwide, together with other well established products.

More information on Square Enix Ltd. can be found at http://www.square-enix.com.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United Kingdom and/or other countries. EIDOS, TOMB RAIDER, IO INTERACTIVE, CRYSTAL DYNAMICS and DEUS EX are trademarks of Square Enix Ltd.

Other names of companies and products mentioned are trademarks or registered trademarks of the companies concerned. All Rights Reserved.

Square Enix Limited is a company registered in England & Wales under the number 1804186 whose registered office is Wimbledon Bridge House, 1 Hartfield Road, Wimbledon, London, SW19 3RU

COPENHAGEN (July 13, 2010) — IO Interactive, a part of Square Enix® Europe, is pleased to confirm that Kane & Lynch 2: Dog Days™ has gone gold and will now release one week earlier than previously scheduled on August 17, 2010 in North America and August 20 throughout Europe and other PAL territories*, on the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system and PC.

"The team has worked hard to deliver a game that's different from the current trend of third-person shooters and we're so pleased to be able to share it with the world ahead of schedule," said Niels Jørgensen, general manager of IO Interactive. "With development now complete, why keep people waiting any longer? We want to let gamers experience the game we've created and get them online betraying their friends in Fragile Alliance, so we have decided to bring the release date forward by one week."

Experience 48 hours of hell with two of gaming's most notorious criminals in Kane & Lynch 2: Dog Days. Kane and Lynch face the consequences when a simple job gone wrong sets off a desperate and frantic struggle to escape the entire Shanghai underworld. Ground-breaking art direction, relentless action gameplay and innovative multiplayer redefine the action shooter experience and positions Kane & Lynch 2: Dog Days as the standout shooter of 2010.

Pre-order your copy of the game now and choose from a variety of exclusive items which include the Radio Tower multi-player map, seven new multi-player weapons, eight Chinese costume masks to hide your criminal identity, custom comic, and Fragile Alliance guide. Pre-orders available at GameStop, Amazon.com, Walmart, and Best Buy.

Please visit www.KaneandLynch.com for updates.

*Kane & Lynch 2: Dog Days will release in Japan as originally scheduled on August 26.

About IO Interactive
IO Interactive is the creative force behind some of the most talked-about multiplatform videogames to emerge in the last decade. Starting with the praised and ground-breaking Hitman® series, IO Interactive has since developed the cult classic "Freedom Fighters" and the controversial "Kane & Lynch: Dead Men". Most recently, IO Interactive released yet another innovative brand, "Mini Ninjas"®. IO Interactive has proven that dedication to original IP and unique brands are the hallmark of the company, and breaking new ground is critical to sustain the originality within our diverse team of developers. IO Interactive is a wholly owned subsidiary of Square Enix Europe.

You can read more about IO Interactive and our games on www.ioi.dk.

About Square Enix Ltd.
Square Enix Ltd., a part of Square Enix Europe business unit, is a London-based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., one of the most influential providers of digital entertainment content in the world. Square Enix Ltd. publishes and distributes entertainment content from the Square Enix Group including Square Enix, Eidos and Taito in Europe and other PAL territories. Square Enix Ltd. also has a global network of leading development studios such as IO Interactive, Crystal Dynamics and Eidos Montréal. The Square Enix Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY, which has sold over 97 million units worldwide, DRAGON QUEST® which has sold over 54 million units worldwide and TOMB RAIDER® which has sold over 35 million units worldwide, together with other well established products.

More information on Square Enix Ltd. can be found on the Internet at http://www.square-enix.com.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United Kingdom and/or other countries. EIDOS, TOMB RAIDER, IO INTERACTIVE, CRYSTAL DYNAMICS, KANE & LYNCH: DEAD MEN, MINI NINJAS, FREEDOM FIGHTERS, HITMAN and KANE & LYNCH 2: DOG DAYS are trademarks of Square Enix Ltd.

Other names of companies and products mentioned are trademarks or registered trademarks of the companies concerned. All Rights Reserved.

Square Enix Limited is a company registered in England & Wales under the number 1804186 whose registered office is Wimbledon Bridge House, 1 Hartfield Road, Wimbledon, London, SW19 3RU

Los Angeles, California (July 12, 2010) — (Square Enix®) today announced that it will launch a digital manga store serving customers in North America and France in the fall of 2010. Localized electronic editions of such popular Square Enix manga series as Fullmetal Alchemist® and Soul Eater® will be made available for the PC via the Square Enix group's North American and European websites.

Square Enix currently releases manga titles in 20 countries overseas through partnerships with local publishers. Series in circulation include Fullmetal Alchemist, with cumulative foreign shipments now surpassing 10 million units, as well as others that continue to garner worldwide acclaim, such as Soul Eater and Black Butler™.

Given the increasing popularity of electronic reading formats, Square Enix has decided to take advantage of the online distribution infrastructure originally developed for its games business, along with the company's existing payment system and online fan communities in order to establish a paid digital distribution channel to better serve the varied needs of its global customers. Square Enix will continue to work with its existing regional publishing licensees to promote both electronic and print versions of titles, while aiming to deter piracy by establishing an official web-based distribution source.

Square Enix will be demonstrating the new service on machines at Comic-Con International, which starts today through July 25, 2010 in San Diego, California. In addition, the first chapters of Fullmetal Alchemist, Soul Eater, Black Butler and O-Parts Hunter™ are available for download free of charge on the Square Enix group's North American and European websites in advance of the paid service's launch, with other series planned to follow.

Square Enix is dedicated to creating new entertainment experiences via online communities, shopping sites and other Internet-based business operations, and paid digital distribution of manga is one such endeavor toward that goal. The company plans to continue delivering a wide variety of content to an expanding global customer base through numerous outlets and multiple forms of media.

Details on the number and pricing of titles available at the store's launch will be announced at a later date.

North American and French Digital Manga Store Details

Service Launch	Fall 2010
Fees and Pricing	TBA Note: Access to the digital manga store requires registration with the SQUARE ENIX MEMBERS site (registration free of charge). Current membership: over 1,500,000 members worldwide (as of July 14, 2010) Access to the free downloads available on the preview site does not require SQUARE ENIX MEMBERS registration.
System Requirements	Supported Operating Systems / Browsers Windows XP / Microsoft Internet Explorer 6.0 or above, Firefox 3.x, Safari 3.x Windows Vista / Microsoft Internet Explorer 7.0 or above, Firefox 3.x, Safari 3.x Mac OS X v.10.4 or above / Firefox3.x, Safari 3.x Note: The newest Adobe Flash Player plug-in (version 10 or above) is required for all browsers. Display 1024 x 768 resolution or higher Internet Connection ADSL or faster
Official URLs	North America: http://www.square-enix.com/na/manga/ France: http://www.square-enix.com/eu/fr/manga/

Preview Site Images:

The North American website of the Square Enix group, offering paid manga downloads and online reading service
© SQUARE ENIX Co., Ltd. All rights reserved.

Titles with first chapters currently available for free download:

Fullmetal Alchemist Author: Hiromu Arakawa Local Publisher: (North America) VIZ Media, LLC (France) KUROKAWA ©Hiromu Arakawa/SQUARE ENIX

Soul Eater Author: Atsushi Ohkubo Local Publisher: (North America) Yen Press (France) KUROKAWA ©Atsushi Ohkubo/SQUARE ENIX

Black Butler Author: Yana Toboso Local Publisher: (North America) Yen Press (France) KANA ©Yana Toboso/SQUARE ENIX

O-Parts Hunter Author: Seishi Kishimoto Local Publisher: (North America) VIZ Media, LLC (France) KUROKAWA ©Seishi Kishimoto/SQUARE ENIX

Note: All manga images are from the Japanese versions.

About Square Enix Co., Ltd.

Square Enix Co., Ltd. (Square Enix), a wholly--owned subsidiary of Square Enix Holdings Co., Ltd., with headquarters in Tokyo, Japan, develops, publishes and distributes entertainment content including interactive entertainment software and publications in Asia, North America and Europe. Square Enix brings two of Japan's best-selling franchises — FINAL FANTASY®, which has sold over 97 million units worldwide, and DRAGON QUEST® which has sold over 54 million units worldwide — under one roof. Square Enix is one of the most influential providers of digital entertainment content in the world and continues to push the boundaries of creativity and innovation. More information on Square Enix can be found at http://www.square-enix.com/.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the Square Enix logo are trademarks or registered trademarks of Square Enix Holdings Co., Ltd. Fullmetal Alchemist, Soul Eater, Black Butler and O-Parts Hunter are trademarks or registered trademarks of Square Enix Co., Ltd. All other trademarks are the property of their respective owners.

LOS ANGELES (July 21, 2010) — Square Enix, Inc., the publisher of SQUARE ENIX® interactive entertainment products in North America, announced today the upcoming release of TACTICS OGRE™: Let Us Cling Together™, a PSP® (PlayStation® Portable) system reinvention of the strategy RPG. The timing of the release will be announced at a future date.

TACTICS OGRE is one of the most beloved strategy RPG titles of all time, with the game being the only one to place in the Japanese gaming magazine Weekly Famitsu's "Top 20 games voted by readers" for 14 years running.

Having also worked on such hit titles as FINAL FANTASY TACTICS®, VAGRANT STORY® and FINAL FANTASY® XII, key members of the original TACTICS OGRE development team have reformed to deliver the ultimate version of this definitive strategy RPG experience. Hiroshi Minagawa (Director), Akihiko Yoshida (Character Design), Yasumi Matsuno (Game Design), Hitoshi Sakimoto and Masaharu Iwata (Composers) are pleased to return to TACTICS OGRE and to revitalize their masterpiece for a new format and era – created with the simple idea – "how TACTICS OGRE would be if it was developed and played now."

TACTICS OGRE: Let Us Cling Together, is being reborn from the ground up, with reworked visuals and effects, a re-arranged soundtrack by the original composers, new character growth mechanics and a new Wheel of Fortune system that adds even more replay value to the game.

For more information about TACTICS OGRE please visit the official website at http://www.tacticsogregame.com.

Story

Long ago,
Power was everything.
It was a time called Xytegenia,
where metal, and evil that was enshrouded in darkness was in control.

Features

• From the creators of FINAL FANTASY TACTICS, VAGRANT STORY and FINAL FANTASY XII. The original TACTICS OGRE development team reform to revitalize their iconic title
• Tactical, turn-based battles are brought to life with stunning graphics, sounds and animation
• New 3D maps that enhance the concept of height and improved battle engine, offering more compelling and realistic battles than ever before
• Uncover the truth in a gripping tale of intrigue, betrayal and heroism
• Near-endless customization and hundreds of abilities to choose from
• New characters not included in the original game
• New Battle Skill ability, adds to the range of play beyond Magic and Special abilities
• New graphics, music, gameplay and much more make this the definitive version of TACTICS OGRE
• New and improved visuals that create a TACTICS OGRE experience with more detail than ever before
• Re-arranged soundtrack from the original composers including 15 new compositions

About Square Enix, Inc.
Square Enix, Inc. is a U.S. based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., a holding company leading Square Enix Group. Square Enix, Inc. publishes and distributes entertainment content under the Square Enix Group’s internationally renowned brands such as Square Enix, Eidos and Taito in the Americas. The Square Enix Group includes a global network of leading development studios located in North America, Europe and Japan. The Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY, which has sold over 97 million units worldwide; DRAGON QUEST®, which has sold over 54 million units worldwide; TOMB RAIDER®, which has sold over 35 million units worldwide; and other well-established products and services.

More information on Square Enix, Inc. can be found at http://www.square-enix.com.

DRAGON QUEST, FINAL FANTASY, FINAL FANTASY TACTICS, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United States and/or other countries. TACTICS OGRE and VAGRANT STORY are registered trademarks or trademarks of Square Enix Co., Ltd. Eidos and Tomb Raider are registered trademarks of Square Enix, Ltd. Taito is a registered trademark of Taito Corp. "PlayStation" and "PSP" are registered trademarks of Sony Computer Entertainment Inc.

LOS ANGELES (July 22, 2010) — Square Enix, Inc., the publisher of SQUARE ENIX® interactive entertainment products in North America, revealed today a series of premium-quality action figures based on characters from HALO®: REACH. Developed exclusively for Xbox 360® video game and entertainment system from Microsoft by acclaimed developer Bungie, HALO: REACH is the blockbuster successor to the landmark HALO trilogy that tells the heroic story of Noble Team, a group of Spartan soldiers, who through great sacrifice and courage saved countless lives in the face of impossible odds. With a groundbreaking campaign and the most impressive multiplayer experience ever delivered by Microsoft Game Studios, HALO: REACH is the most ambitious Halo game ever created, and will let the world experience the legendary saga from its beginning.

HALO: REACH PLAY ARTS -KAI- Vol. 1 is the latest addition to the PLAY ARTS® -KAI- series by SQUARE ENIX PRODUCTS, and will feature figures of Noble Team members: Noble Six, Emile and Jun. The Vol. 1 action figures are scheduled for a Fall 2010 release, with Vol.2 slated for an early 2011 release.

"The Square Enix Merchandise Division is dedicated to creating collectible action figures that combine high production value and excellent articulation," said Kanji Tashiro, Merchandise Director of Square Enix, Inc. "The HALO series has captivated fans across the globe, and we are thrilled and honored to be making action figures for its latest entry. We're confident that even HALO fans that are not familiar with our products will be pleasantly surprised with what we have crafted."

The Square Enix merchandising division continues to evolve their craft as they work closely with various developers to extend their creative vision and expertise to properties beyond Square Enix franchises. In addition to entries from Square Enix titles such as FINAL FANTASY® XIII and FULLMETAL ALCHEMIST®, the current PLAY ARTS -KAI- line-up includes action figures from a variety of popular titles.

View currently available PLAY ARTS -KAI- action figures at www.square-enix-shop.com/usa.

All the latest Square Enix products are on display at San Diego Comic-Con, taking place at the San Diego Convention Center from July 22-25. Visit booth 3829 to experience the company's latest offerings.

Product Details

HALO: REACH
PLAY ARTS -KAI- Vol. 1
Noble Six, Emile, Jun
Release: Fall 2010
SRP: TBD

HALO: REACH
PLAY ARTS -KAI- Vol. 2
Carter, Kat, Jorge
Release: 2011
SRP: TBD

FINAL FANTASY XIII
PLAY ARTS -KAI- Odin
Release: September 2010
SRP: $199.99

FINAL FANTASY XIII
PLAY ARTS -KAI- Shiva
Release: Now Available
SRP: $199.99

FINAL FANTASY XIII
PLAY ARTS -KAI- Vol.1
Lightning, Snow, Vanille
Release: Now Available
SRP: $39.99 (each sold separately)

FINAL FANTASY XIII
PLAY ARTS -KAI- Vol.2
Fang, Hope, Sazh
Release: Now Available
SRP: $39.99 (each sold separately)

SQUARE ENIX PRODUCTS
As one of the industry's premier video game publishers, Square Enix also prides itself on producing high-quality collectibles that accurately reflect the nuances and facets of the original source material. In addition to figures and merchandise from popular franchises such as DRAGON QUEST®, FINAL FANTASY and KINGDOM HEARTS, the merchandising team continues to extend their expertise and creative vision outside of Square Enix properties, further expanding and enriching a growing collection of quality collectibles.

Look for SQUARE ENIX PRODUCTS at your local comic stores or visit our online store www.square-enix-shop.com/usa.

About Square Enix, Inc.

Square Enix, Inc. is a U.S. based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., a holding company leading Square Enix Group. Square Enix, Inc. publishes and distributes entertainment content under the Square Enix Group’s internationally renowned brands such as Square Enix, Eidos® and Taito® in the Americas. The Square Enix Group includes a global network of leading development studios located in North America, Europe and Japan. The Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY, which has sold over 97 million units worldwide; DRAGON QUEST, which has sold over 54 million units worldwide; TOMB RAIDER®, which has sold over 35 million units worldwide; and other well-established products and services.

More information on Square Enix, Inc. can be found at http://www.square-enix.com.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United States and/or other countries. PLAY ARTS and FULLMETAL ALCHEMIST are registered trademarks of Square Enix Co., Ltd. EIDOS and TOMB RAIDER are registered trademarks of Square Enix, Ltd. TAITO is a registered trademark of Taito Corp. Microsoft, Halo, the Halo logo, Xbox, Xbox 360, and the Xbox logos, are trademarks of the Microsoft group of companies.

WHAT: Square Enix, Inc., the publisher of Square Enix® interactive entertainment products in North America, announced today that the North American launch date for FRONT MISSION EVOLVED™ has been updated to September 28, 2010. Developed in collaboration by Double Helix Games™ and Square Enix, the riveting third-person shooter will be available on PlayStation® 3 computer entertainment system, Xbox 360® video game and entertainment system from Microsoft, and in stereoscopic 3D for Windows® PC.

Pre-order FRONT MISSION EVOLVED today to receive two exclusive, classic Front Mission® wanzers. The pre-order items are only available through Amazon®, Best Buy® and GameStop®

• Calm: A wanzer that has long been a part of the FRONT MISSION series. Although its appearance is far from intimidating, this war machine is unmatched in melee combat as well as long-range firefights when equipped with the appropriate weapons


• Rexon: As in previous FRONT MISSION titles, Rexon is a skilled sniper-type wanzer. Once equipped with a rifle, it becomes a threat to anything that crosses its line of fire

FRONT MISSION EVOLVED empowers players with the experience of piloting and customizing massive armored units called wanzers while engaging in high-intensity battles driven by a compelling story. Both Square Enix and Double Helix Games are committed to delivering the ultimate FRONT MISSION experience and on September 28, FRONT MISSION EVOLVED will embed players in heart-pounding, large-scale action unlike anything they've ever seen before.

WHEN/WHERE: FRONT MISSION EVOLVED will be available at North American retailers beginning September 28, 2010 for the suggested retail price of $59.99 for the PlayStation 3 system and Xbox 360, and $49.99 for Windows PC.

Pre-order items are available only through Amazon, Best Buy and GameStop. For more information, please visit the official website at www.frontmissionevolved.com.

About FRONT MISSION EVOLVED:
Story:

In the future, the world is a changed place. Technology has advanced. Countries have merged into massive geopolitical blocks. But one thing, sadly, remains the same – humanity's appetite for war. When a terrorist attack destroys one of the U.C.S.'s prized orbital elevators, the military is mobilized to eliminate the threat.

Dylan Ramsey, a young engineer, finds himself quickly caught in a swirl of destruction, conspiracies and crumbling alliances. Experience his story in this high-octane third-person shooter.

Choose from dozens of weapons and parts, including weapons that can be equipped on both hands and shoulders, to customize your wanzer and blast your way to victory.

When you think you're ready for a new challenge, join the ranks of online pilots for intense multiplayer battles!

Features

• Engage enemies amidst the concrete of labyrinthine cities, across the frozen wastes of the Antarctic and a host of other unique battlefields. Master the speed, firepower and adaptability of the multipurpose wanzer to ensure survival and success


• Choose from dozens of weapons and parts, including weapons that can be equipped on both hands and shoulders to build a war machine suited to any play style


• Equip weapons ranging from standard-issue machine guns to high-powered rifles and heavy-hitting, shoulder-mounted rocket launchers to administer widespread destruction


• Optimize wanzer mobility for any type of terrain with specialized leg parts


• After trashing enemies in single-player mode, enter a new battlefield online – solo or in a team – and match skills against other players fielding their own, highly customized wanzers


• Become immersed in a rich story crafted by the storytelling masterminds at Square Enix


• Experience the full force of battle in stereoscopic 3-D for Windows PC through NVIDIA 3-D Vision technology

ADDITIONAL INFORMATION:

Visit the official website www.frontmissionevolved.com and the official Facebook page. Additionally, keep up with the all the latest insider news from the team through the official development blog: http://member.square-enix.com/na/features/fme/.

FRONT MISSION and FRONT MISSION EVOLVED are registered trademarks or trademarks of Square Enix Co., Ltd. SQUARE ENIX and the SQUARE ENIX logo are registered trademarks or trademarks of Square Enix Holdings Co., Ltd. Double Helix Games is a trademark of Backbone Entertainment. PlayStation is a registered trademark of Sony Computer Entertainment Inc. Microsoft, Xbox 360 and Windows are registered trademarks of the Microsoft group of companies. Amazon is a registered trademark of Amazon Technologies, Inc. Best Buy is a registered trademark of BBY Solutions, Inc. GameStop is a registered trademark of GameStop Inc. Facebook is a registered trademark of Facebook, Inc.

SAN FRANCISCO, CA - (July 23rd, 2010) — Crystal Dynamics®, a part of Square Enix Europe, is pleased to announce that Lara Croft and the Guardian of Light™ Premium Theme and Avatar are coming to Xbox LIVE® Marketplace for the Xbox 360® video game and entertainment system from Microsoft.

In Lara Croft and the Guardian of Light, Lara Croft joins forces with Totec, The Guardian of Light, in order to fight off an ancient evil threatening to engulf the world in never-ending darkness. Players will journey through the game in a franchise first isometric cooperative adventure that aims to deliver intense action and bite-sized puzzles.

You don't have to wait until Lara Croft and the Guardian of Light is released to get started! Head over to the Xbox LIVE Avatar Marketplace from July 29th, 2010 for your first chance to get Lara Croft gear for your Xbox LIVE Avatar in one of the many themed outfits and accessories from the game. Whether it's Lara's iconic shorts or Totec's battledress, you can experience part of the brand new adventure early by equipping your Avatar with plenty of colorful and intricate new outfits and accessories! Items range from 40 Microsoft Points to 240 Microsoft Points.

A Premium Theme is also available now on Xbox LIVE. Deck your console out with The Lava Tomb as Xolotl and his minions take over your system in this haunting theme for your Xbox. The Lava Tomb is available for download now on Xbox LIVE for 240 Microsoft Points.

Lara Croft and the Guardian of Light will launch on August 18th, 2010 as part of Xbox LIVE Arcade's Summer of Arcade, delivering this season's biggest and best downloadable games. Available for 1200 Microsoft Points, the game is rated T for Teen by the ESRB.

For more information, please visit www.laracroftandtheguardianoflight.com or follow us on Twitter and Facebook – @Crystaldynamics – Facebook.com/LaraCroft.

About Square Enix Ltd.

Square Enix Ltd., a part of the Square Enix Europe business unit, is a London-based wholly-owned subsidiary of Square Enix Holdings Co., Ltd., a holding company leading the Square Enix Group. Square Enix Ltd. publishes and distributes entertainment content under the Square Enix Group’s internationally renowned brands such as Square Enix, Eidos and Taito in Europe and other PAL territories. Square Enix Ltd. also has a global network of leading development studios such as IO Interactive™, Crystal Dynamics® and Eidos Montréal. The Square Enix Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 97 million units worldwide, DRAGON QUEST® which has sold over 54 million units worldwide and TOMB RAIDER® which has sold over 35 million units worldwide, together with other well established products and services.

More information on Square Enix Ltd. can be found on the Internet at http://www.square-enix.com.

DRAGON QUEST, FINAL FANTASY, SQUARE ENIX and the SQUARE ENIX logo are registered trademarks of Square Enix Holdings Co., Ltd. in the United States and/or other countries. TAITO is a registered trademark of Taito Corporation. LARA CROFT, EIDOS, TOMB RAIDER, CRYSTAL DYNAMICS, the CRYSTAL DYNAMICS logo and LARA CROFT AND THE GUARDIAN OF LIGHT are registered trademarks or trademarks of Square Enix Ltd. All other trademarks are the property of their respective owners.

Square Enix Limited is a company registered in England & Wales under the number 1804186 whose registered office is Wimbledon Bridge House, 1 Hartfield Road, Wimbledon, London, SW19 3RU